He had a budget of close to $1 million for his song, "God's Plan" and decided to give it all away. The music video for the song shows Drake giving away cash to individuals throughout Florida, and their reactions are priceless. He gave away scholarships, groceries, and stacks of cash to his fans, paying it forward. In an Instagram post, he said this video is "The most important thing I have ever done in my career."
Twitter is LOVING the video.
Just watched Drakes God’s Plan video pic.twitter.com/4eKKiDwI2c— Warren (@doren2k) February 16, 2018
Respect to @Drake for that God’s Plan video.. crazy how you can use your platform to change people’s lives 🦉— Christian Kirk (@ChristianDavon2) February 16, 2018
before the "god's plan" music video dropped, i wouldn't exactly say that i found the song inspiring or motivating - now, i hear/see/feel it in a whole new light - good visuals are powerful https://t.co/G5EgelHEnd— 🌊 (@mattwhitlockPM) February 16, 2018
Rappers should remix God’s Plan and do a video in different cities doing the same thing.— M. Salinas (@okMute) February 16, 2018