A small Long Island computer company is suing Taylor Swift, claiming the pop icon stole the name of their business for her gaming app, The Swift Life.
Swiftlife owner Patrick Benot says the alleged trademark infringement has caused him “endless grief,” as his one-man company is now barraged by app users contacting him for help. The suit, which seeks unspecified monetary damages, claims Taylor never reached out to the business before launching her social media app last year.
Benot’s similarly-named venture has been around since 2008, the court papers say. But Taylor, who the suit claims has 64 trademarked items herself, never bothered to see if the name was taken.
Swiftlife is suing for infringement of registered trademark, federal trademark dilution, use of counterfeit mark, common law unfair competition, violation of Tennessee consumer protection act, and other charges.
Source: NY Post