The Weeknd is preparing for a new live event on TikTok that's being called the “first-ever in-app cross reality experience."
"The Weeknd Experience" will showcase the artist performing songs from his new album ‘After Hours’ as a digital avatar.
Fans will have the chance to interact with The Weeknd as he takes viewers on an epic journey through 3D renderings.
"The Weeknd Experience" will also raise funds for the Equal Justice Initiative supporting racial equality. Fans will be able to donate directly from the app prior to and during the show, while TikTok said it will match all funds “up to a generous amount.”
The “virtual music experience” will premiere exclusively on the @tiktok account this Friday (August 7th).
Photo Credit: Getty Images.