Nike is going after the company making Lil Nas X’s controversial "Satan Shoes”.
MSCHF Product Studio is the company behind the "blood shoes.” They collaborated with Lil Nas X on the design.
The rapper has been hyping the customized Nike Air Max 97 shoes which feature the pentagram symbol, a Bible verse that references Satan, and allegedly a drop of blood from one of MSCHF's employees.
There were only 666 pairs made, and they sold out yesterday within a minute! Price tag: More than $1k!
Nike claims the company is tricking consumers into thinking it approved the Satan-themed shoes, but Nike insists it didn't authorize it and "is in no way connected with this project."
Nike is suing for trademark infringement because the famous Swoosh logo is still prominently featured on X's shoes. Nike wants damages and Nike wants the judge to block all sales of the Satan Shoe.
Lil Nas X is not a named defendant in the lawsuit.
Photo Credit: Amy Sussman/Getty Images.